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Product details
File Size: 24957 KB
Print Length: 308 pages
Simultaneous Device Usage: Up to 4 simultaneous devices, per publisher limits
Publisher: A K Peters/CRC Press; 3 edition (February 17, 2017)
Publication Date: February 17, 2017
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B06X6JZVZV
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Amazon Best Sellers Rank:
#355,438 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
Book received was used, but like new, with very minimal sign of wear. I purchased this book for a journalism class which reference the book quite often. It is a great resource to introduce you to the fundamentals of graphic design, and is done in such a way that will age well as technology advances. The principles outlined are not specific to a certain time, and will be just as helpful a few years down the road as it is today.My only disappointment was, shortly after ordering I found the book available for free as a pdf online. Had I know that I probably wouldn't have purchased the book, but I decided to keep it as I like having a hard copy for study materials.
Overall, the text of this book is good, but the design and examples contradict it. Just look at the cover--there's hardly any white space! The example designs are very busy and don't lead the eye well. They make it hard to learn what they're teaching. Even the text, which in general is good, has grammar mistakes that distract from their message. I wouldn't recommend this to someone who is trying to develop a design sense since it is a little misleading. It's too bad, this could've been a good book.
I bought this book to break down a beginning graphic design course that I will be teaching. The outline of the book is smart, the right order and good beginning materials to cover. Someone somewhere commented that the old cover of the earlier edition made more sense. This cover has no real white space! It's nothing really. The inside layout is better and much improved and more "user friendly"= readability - from the older edition. Great book, I'll be keeping my eye on the authors for future works.
There are some interesting practical tips, but this book is not for beginners. It glosses over the principles of good design, and it contains a trite list of what not to do. I found the advice rather vague--a lot of "don't do this" without many tips or examples of what TO DO to fix common issues. "Use your judgement" is not helpful advice. Also, in case you're not sure what book you're reading, the text will frequently remind you: white space is not your enemy (in italics).For beginners, I recommend reading The Non-Designer's Design Book for a firm foundation on the core principles of alignment, proximity, repetition, and contrast. WSINYE might be useful for intermediate designers and web developers or freelancers who are looking for professional production tips.
I had to get this book for a Graphic Design course I was taking. First thing I'll say about this book? What a great price! Good change from all those hundred dollar textbooks I always dread to buy. Some say that price is an indication of the level of information provided. True, but it isn't always a terrible thing. This book is geared towards those who are beginners, and I should know I was a complete beginner in this topic!The chapters are organized so they build upon the knowledge you gain from the previous one, however if one were to skip ahead you won't be lost. I'm sure you can start from the end, but that takes the fun away from starting at chapter one. This book teaches you the do's and don't's when creating designs. Starting with the mistakes every beginner will most likely make, duh. While you won't be creating some professional looking brochures or posters, you will have knowledge of what makes a design pleasing to an audience. There are several devices it presents that are useful and can be built upon should you proceed in that direction. I like to look back at the book too, I usually just skim the pages. The images themselves are nice to look at and can get those creative juices flowing.And always remember that white space isn't your enemy.
Books like this is so crucial for artists, it's even required to understand how and why layouts are constructed. The fundamentals of why it's important to not cram everything together, and leaving s-p-a-c-e as is, too.Some of the worst things in web design, for example, is what is considered logically placed by creators, yet isn't. You see it at countless websites, it looks e-v-e-r-y bit like a programmer made the site. He's proud of his ability to code everything right, it even has function, but the site is hard to read, text doesn't flow and is cramped, and god forbid if he placed those freaking ads himself.In short: It's an eye sore.This book aids you in appreciating the dos and don'ts in working with white space. How to use it to your advantage. Element positioning and grouping using the grid system, for example. It's not going to make you an expert (advanced techniques aren't covered as the book is a beginner's guide, especially with typography which is another field in itself that is used in conjunction with layouts), but it will give you an idea how it's done, why and to the point you won't fear leaving some space left u-n-u-s-e-d, too (something really difficult to do with limited real estate to work with, and why books like this help).A definite book on your reference shelf, be it artists, programmers and/or website owners.
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